This job involved working directly with the team at Zeiss to help create a visual identity for their Cincraft tracker product range.  A collaboration with James Brocklebank, where we each explored different treatments, incorporating product assets that we developed in tandem. Various examples of the routes I explored are shown above (including the teaser film; audio created using royalty free samples). ​​​
Client: Zeiss
Additional design: James Brocklebank
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